Is Your Website Mobile First Index Ready?
Google’s mobile first index initiative has already commenced. Should this be a new vocabulary, this is Google’s way of giving priority to websites that have a mobile version in terms of ranking signals and the desktop version follows just in case there isn’t any mobile version. This is an approach that was in no way shocking for the reason that the better part of users on Google has a preference for doing searches courtesy of their mobile devices in comparison to desktops. The truth is that you will be doing your roofing website a favor if you were to incorporate this new algorithm. Though most of your clientele are not fond of using mobile devices, mobile first index is still a must-have in light of the fact that it entails suitable SEO practices. Talked about here are recommendations that will make sure you make the needed changes to your website.
Truth be told, one of the things that users expect when online is for a website to load in the shortest time possible. It would thus be prudent to ensure that your website is considerate of this because it is helpful in terms of mobile ranking and you will be glad to know there are a number of things you can do to make this a reality. Images ought to be optimized so as to become smaller in light of the fact that large images are known to slow down the loading. In the event that your source code contains characters that are in some way unnecessary, the best thing to do would be to do away with them in a fashion that does not interfere with functionality. Browser caching is something you can leverage on since they store resource files from website that can be used to make the experience quicker. Redirects also need to be reduced for the reason that they at times need the website to reload and thus slowing the entire experience.
Considering that JavaScript and the likes were in the past known to cause drag in mobile device, blocking them was the best thing to do. The smartphone has however brought in a paradigm shift thanks to its ability to handle such. There are even some that are superior to computers meaning there is no need to block the likes of JavaScript. Considering that processing and categorizing of images is something that Googlebots are able to do, it would actually be advantageous if the images were to be included.
Lead generation is an important component but pop-ups are a sure fire way of interfering with this. Pop-ups will chase users away due to frustration and your ranking will take a dip thanks to the high bouncing rate. It would thus be good to ensure that you do away with pop-ups for your mobile site.
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